Vidio – Premier League Trophy Tour in Jakarta

Vidio, the Premier League’s broadcaster in Indonesia, hosted a three-day event in Jakarta, centered around the Premier League Trophy. 

This offline experiential opportunity (September 2024) allowed fans to engage deeply with the league, celebrating their passion for football. Fans, official fan clubs, and local influencers took part, creating a vibrant atmosphere that celebrated the sub-culture surrounding the Premier League.

Our team played a pivotal role in curating an immersive experience, bringing the legacy of the Premier League to life. One of the event’s highlights was an exclusive session with the Premier League Trophy, where fan representatives were invited to engage directly with the symbol of football excellence, forging a stronger connection between the fans and the league.

To capitalise on the excitement, we captured high-quality content, including videos and photos, tailored to resonate with Indonesian audiences. This content was distributed across digital platforms, generating more than 2m impressions and video views, showcasing the event’s significant reach.

This activation not only reinforced the Premier League’s strong presence in Indonesia but also deepened its connection with the local fanbase. By blending fandom, passion, and engaging content, the initiative successfully brought the global football phenomenon closer to its Indonesian supporters.